職位描述
品牌管理市場(chǎng)策劃品牌策略市場(chǎng)策略數(shù)字化技術(shù)
Regional Communications Manager
Atlas Copco Power Technique Greater China is embarking on its journey of profitable growth, as such are we seeking to strengthen the team with a Regional Communications Manager to drive the regions communication activities, in close cooperation with each market and its professional.
The Candidate
The ideal candidate is results driven, communications manager with a track record from an international environment, B2B and/or B2C marketing. Furthermore, the candidate should be well familiar with “digital” means and platforms for effective and efficient communication. The role encompasses, -visionary, -strategic and tactical development, promoting brand represented by PT Greater China to their respective external and internal audiences in the region. Support and promote the group’s core value in the organization
Responsibilities
Communication
Behind every innovative solution, there are people working together to transform the future. With careers sparked by initiative and lifelong learning, we unite curious minds, and you could be one of them.
Atlas Copco Power Technique Greater China is embarking on its journey of profitable growth, as such are we seeking to strengthen the team with a Regional Communications Manager to drive the regions communication activities, in close cooperation with each market and its professional.
The Candidate
The ideal candidate is results driven, communications manager with a track record from an international environment, B2B and/or B2C marketing. Furthermore, the candidate should be well familiar with “digital” means and platforms for effective and efficient communication. The role encompasses, -visionary, -strategic and tactical development, promoting brand represented by PT Greater China to their respective external and internal audiences in the region. Support and promote the group’s core value in the organization
Responsibilities
Communication
- Responsible for the planning related activities to the products promotion and company activities
- Based on the company communications strategy and product characteristics, develop and integrate the communication strategy, plan social communication events, determine the communication model and path the right platforms.
- Secure and maintain an effective range of product literature, for each market and business line, in close cooperation with business lines, product companies and divisions.
- Secure and manage a media strategy, digital/online and in print) for, -press releases, -other PR activities, -listings in buyers guides and related web sites.
- Develop and update process to standardize sales
- Realize sales excellence by good adoption of sales tools , for instance, C4C
- Develop sales report on PBI platform by utilization of company resources
- Responsible for company 400 hotlines and constantly trace and analyze the data
- Member of DMC, contribute to dealer development and management
- Leads and Demo machines management
- Segments study and competitor analysis
- Follow the group digitalization journey and continue to improve efficiency by developing digitalization tools locally.
- Responsible for the research and implementation of various communication channels, Such as Weibo, WeChat, mobile terminals and other new communication application platforms and content innovation.
- Secure and manage the content on local websites, where appropriate support the development of local website
- Secure and manage external market survey
- Implement brand awareness and audit survey
- Support the general manager as the official spokesperson on behalf of the company
- Contribute local content to various internal publications as appropriate
- Support employer branding
- Secure and manage the promotional items process
- Develop and support a spirit of open communication, fairness, respect and inclusiveness for the individuals in all areas of operation
- To interact with other PT CCs/PCs as well as other group units in a constructive, productive and unselfish way that supports the development of synergies and the consolidated result of the Divisions and performance of the Business Area and the Group
- Possess a degree in journalism, communications, marketing or a related field from an accredited university or the equivalent in work experience
- A minimum of six years of related work experience in an industrial manufacturing environment is required. (Preferably international/regional)
- Fluent in English and Mandarin, produce articles for internal and external publication
- Highly motivated and committed individual with excellent project management skills, able to multi-task many projects. With an appreciation for deadlines and cost control.
- Be a perceptive and strategic thinker
- Have the ability to build relationships and work international with a wide range of organizations and individuals, and motivate and coach direct reports and external partners
- Established relationships with trade publications, industry associations and related industry professionals in public relations and advertising preferred
- Computer skills in: Microsoft Office, Adobe, SAP C4S, HTML, WeChat and other standard design/publishing software
- Willingness to travel across mainland China and international
- Culture of trust and accountability
- Lifelong learning and career growth
- Innovation powered by people
- Comprehensive compensation and benefits
- Health and well-bein
Behind every innovative solution, there are people working together to transform the future. With careers sparked by initiative and lifelong learning, we unite curious minds, and you could be one of them.
獎(jiǎng)金績(jī)效
年底雙薪， 年底獎(jiǎng)金
工作地點(diǎn)
上海浦東新區(qū)金橋
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職位發(fā)布者
周女士/HR
立即溝通
阿特拉斯.科普柯（上海）貿(mào)易有限公司關(guān)于阿特拉斯·科普柯集團(tuán)阿特拉斯·科普柯集團(tuán)以科技推動(dòng)未來(lái)變革。我們不斷創(chuàng)新，開(kāi)發(fā)出對(duì)客戶(hù)的成功至關(guān)重要的產(chǎn)品、服務(wù)和解決方案。我們的四大業(yè)務(wù)領(lǐng)域提供空氣壓縮和真空解決方案、能源解決方案、排水和工業(yè)泵、工業(yè)電動(dòng)工具以及裝配和機(jī)器視覺(jué)解決方案。2023年，集團(tuán)營(yíng)收約為1,730億瑞典克朗，擁有約53,000名員工。自上世紀(jì)20年代起，阿特拉斯·科普柯集團(tuán)開(kāi)始在中國(guó)市場(chǎng)開(kāi)展業(yè)務(wù)。時(shí)至今日，我們通過(guò)提高生產(chǎn)率、安全性、質(zhì)量和能效為大中華區(qū)的客戶(hù)提供支持。截至2023年底，阿特拉斯·科普柯在大中華區(qū)共設(shè)有超過(guò)45家公司，擁有約8,300名員工。更多信息: www.atlascopcogroup.comAbout Atlas Copco GroupAtlas Copco Group enables technology that transforms the future. We innovate to develop products, services and solutions that are key to our customers’ success. Our four business areas offer compressed air and vacuum solutions, energy solutions, dewatering and industrial pumps, industrial power tools and assembly and machine vision solutions. In 2023, the Group had revenues of BSEK 173, and 53,000 employees.Atlas Copco Group entered the Chinese market in the 1920s. Today, the Group supports our customers in Greater China by increasing productivity, safety, quality, and energy efficiency. In 2023, we had more than 45 entities and around 8,300 employees in Greater China.For more information: www.atlascopcogroup.com
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